In this week’s episode, we sit down with Rachel Duguay and Michael Sturba, Co-Founders of Micro Puzzles, LLC.
In this week’s episode, we sit down with Rachel Duguay and Michael Sturba, Co-Founders of Micro Puzzles, LLC.
Micro Puzzles are mini 150-piece jigsaw puzzles delivered to customers in test tubes. The puzzles come in over 50 designs and it’s also possible to make custom, personalized versions.
Rachel and Michael have been selling puzzles since 2018. The pair were both furloughed during the pandemic and, at that time, people became increasingly interested in buying puzzles.
The pair discussed creating a puzzle subscription box, noting the benefits of having a consistent, recurring revenue stream.
Today, you can purchase Micro Puzzles as one-off purchases or subscribe to the membership box. Subscription customers tend to be ‘super fans’ of Micro Puzzles. The team often introduces new products through the subscription box and tweaks them if necessary after receiving feedback from members.
The team is currently trying out some new products and gearing up for the Christmas season, which is huge for Micro Puzzles. They’re also looking at placing other products and accessories in the subscription box to diversify it.
Learn how subscription box Micro Puzzles took off during the pandemic by tuning into the latest episode of Subscriptions Scaled.
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