In this week’s episode of Subscriptions: Scaled, we speak with Daniel Corsaro, Founder and CEO of Bundled, Inc.
In this week’s episode of Subscriptions: Scaled, we speak with Daniel Corsaro, Founder and CEO of Bundled, Inc.
Bundled Inc. builds entitlement infrastructure using a mixture of blockchain and off-chain functionality. Their solutions are built for businesses with their communities and end-users in mind. The initial goal was to lower the barrier for subscription brands to partner with each other to aggregate value, provide users easy, seamless access across various services, and drive growth.
At the beginning of the episode, Daniel shares more about his background and what got him into subscriptions.
One theme the episode focuses on is entitlements. We learn what it means, how entitlement works, and the challenges in the space.
Daniel also discusses how Bundled, Inc. makes it easier for subscription brands to partner and bundle together. He also speaks about reducing churn and the concept of membership in the subscriptions industry.
As well as this, we learn about tokenization in the industry.
Tokenization is when a subscriber signs up and adds their credit card information. The credit card data passes to the payment gateway, verifying the request and processing the payment. The credit card data is stored in the payment gateway's vault. A vault token for the credit card data is assigned.
Learn all about entitlement and tokenization in the subscriptions industry by tuning into the latest episode of Subscriptions: Scaled, with Daniel Corsaro, Founder and CEO of Bundled, Inc.
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